Kemp Little – Building consumer trust is the biggest Open Banking challenge

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Recent data indicates that only three of 10 British adults are willing to hand over access to their financial data to technology companies such as Apple, Google or other third-party applications using their platforms. Amidst a host of other research, this was the key finding from a Prepaid International Forum (PIF) study clearly illuminating the scope of the challenge facing the financial services industry.

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